Business Analyst (GTM)

Yotpo is leading the next era of trust and loyalty in eCommerce. With AI-powered Reviews and Loyalty solutions, we help brands turn browsers into customers and customers into advocates. Through deep integrations across the eCommerce ecosystem and the trust of over 30,000 global brands, Yotpo delivers seamless omnichannel experiences that increase conversion, strengthen customer relationships, and drive profitable, long-term growth.

We are looking for a Business Analyst to join our GTM team. You’ll play a pivotal role in empowering our Go-to-Market teams with data-driven insights that fuel growth, efficiency, and innovation.

Our Technologies: SQL, Tableau, DBT, G-Sheet, Salesforce

Why Join Us:

Make a direct impact by shaping how we define and measure success across the GTM organization

Support the company’s growth and profitability goals by playing a key role in transforming financial data into actionable insights

Collaborate cross-functionally with smart, passionate teams in a data-centric and supportive environment

Work directly with senior leadership, providing clear, actionable insights to drive their business units forward. Operate with significant autonomy and a clear mandate to transform our analytics and elevate performance across multiple core domains

You’ll be:

Defining KPIs and measuring them for the GTM different groups (Marketing, Sales, and Partners) to track performance and drive strategic initiatives

Building reports, dashboards, and metrics to deliver actionable insights

Serving as an analytics focal point, working closely with a wide range of cross-functional teams

Identifying and automating manual or repetitive processes to improve accuracy, efficiency, and scalability across analytics workflows

Your experience:

Strong analytical skills with the ability to turn data into strategic insights

Experience with BI tools such as Tableau, Looker, or Power BI (we use Tableau)

Proficiency in SQL

Excellent communication and cross-functional collaboration skills

High level of independence and self-motivation

Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities

Minimum of 4+ years of experience as a Business/Data Analyst or similar role

BA/BSc in Industrial Engineering, Information Systems, Economics, Statistics, Mathematics, or a related field

Nice to Have:

Experience with Salesforce

Experience in modeling data tables and building scalable data models

Experience with NetSuite

At Yotpo, we believe in hiring people who are passionate about their craft. If you’re excited about this role and ready to dive into meaningful work, we’d love to hear from you.

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